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All posts in 'Strategic Planning'

Great Association Policies: 5 Questions to Ask

Posted in Strategic Planning

Associations tend to create a lot of policies… internal policies on the management of the association and external policies on issues facing the members of the association. One reason for the excess of policies is badly conceived policies. Policies are often slapped together in haste, run through the grinder of..
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6 Signs That Your Association Isn’t Planning Strategically

Posted in Strategic Planning

Is your association planning strategically? Here are 6 signs that you’re not: 1. Don’t have a strategic plan. Yeah, um… if you don’t have a strategic plan, you’re not planning strategically. 2. Strategic plan does not drive the decisions of the association. When you reach a decision point, whether it’s..
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The Board Creates the Plan and the CEO Manages the Plan

Posted in Strategic Planning

When association boards of directors and association CEOs have challenges working with one another, almost inevitably the root of the problem is unclear roles and responsibilities. This includes roles and responsibilities regarding the association’s strategic plan. At the outset of your strategic planning process, you should establish clear roles and..
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New Association CEOs: The 60/360 Plan

Posted in Strategic Planning

Becoming the new CEO at an association is very exciting. A wide range of challenges and opportunities are laid out before you and everyone is looking to you to help lead the association into the future. The association board of directors and association staff want you to succeed and want..
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Your Association’s Strategic Plan: 4 Key Moments

Posted in Strategic Planning

Strategic planning is not something that your association does every five years then forgets. It is the most important activity for your association, the most important focus of your Board of Directors and the most important work of your association staff. There are 4 key moments when your association should..
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Your Association Can Go Away

Posted in Strategic Planning

Association leaders at some very badly run associations think their association will go on forever. The association has been around for decades and decades so they assume that it will always be around, even if the member and staff leaders are not focusing on improving and updating the association. Too..
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3 Ways Your Strategic Plan Needs to be Focused: 3 and 3 in 3

Posted in Strategic Planning

Your association’s strategic plan needs to be focused. The very nature of a strategic plan is to be strategic… and you’re not being strategic if you’re not focused. Your strategic plan needs to be focused in 3 ways: 3 goals. 3 objectives. In 3 years. Goals. Goals are what you..
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More Effective Outreach: Bringing Strategy to Your Association’s Relationships

Posted in Strategic Planning

You have to work with groups outside of your association to further the goals of your association. Almost every association recognizes this and almost every association conducts an array of meetings and activities with external groups… but many do not connect these activities to the strategic plan of their association...
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When Government Affairs Goes Rogue… Get Out the Strategic Plan

Posted in Strategic Planning

Your association’s government affairs plan needs to be driven by your association’s board… not by rogue staff, member leaders or the government affairs committee. The solution to these rogue elements at your association? The strategic plan. Too often there is a disconnect between the strategic plan and the association’s advocacy..
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Association Committee Volunteers: PAVE the Path for Their Success

Posted in Strategic Planning

Too often association members and staff are asked to conduct the important work of a committee with no support. You shouldn’t assume that a committee chair or a committee member knows how to do committee work just because the association board has appointed them to a committee. You shouldn’t assume..
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